 Why Auctions?
Why Sell at Auction?
The auction method of marketing anything is the only way to
establish true market value. For instance, the entire
Thoroughbred market is established through the auction sale
ring as Thousands of automobiles across the country
every day. Our entire stock market trades by the auction
method as well.
- Enables you to predict getting your horses sold in a timely manner
- Helps with your cash flow rather than selling your Arabians and Half-Arabians catch as catch can
- Is much more cost effective than individual advertising
- Helps you establish whether your breeding program is up to the current market and trends. There is always a reason that one horse may bring $50,000 and the next horse $500
- Enables you to concentrate on the enjoyment of your horse itself rather than spending precious free time on a marketing plan
Why to Buy at Auction?
In today’s era of the fax machine and the Internet, there has never been a time in history that the live Arabian horse auction is more effective. Where else can you go and look at many horses all at the same place on the same day owned by many different people, trained by different trainers, than the Auction market? Case in point: In 2002, at our Tattersalls Auction, there were 311 horses changing hands that were owned by 140 different sellers.
- Enables you to efficiently utilize valuable time
- Gives you the ability to look at many comparables of different sellers at the same time and place
- Ensures you that you are buying at a competitive market rather than a market set by one person
- Keeps you aware of current market trends
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